Published: Brands Journal: How brands can do Christmas… digitally.

It’s nearly Christmas! And I do enjoy Christmas. You know, seeing family, friends, the parties… except none of that’s really happening this year. Sadly.

it’s also predicted to be a tough year for the high street – not only are consumers feeling the pinch financially, but with COVID-19 we expect an abnormal acceleration in the shift to online shopping.

All of this means digital needs to work harder for ever – in fact we are at a Potential inflection point for the digital experience of brands, so what should we be doing?

 Well, read on here for a piece I wrote in Brands Journal…

Join our webinar: How healthcare changed overnight

For too long patients have experienced fragmented services, administrative hurdles, legacy systems and unreliable lines of communication from care and health services. The “patient experience” often remains an afterthought leading to worse health outcomes and in-turn, costs the industry dearly in both time and money. It’s been a well-documented battle in UK media and one that looked set to continue.

But in a matter of weeks, COVID-19 has shown us that change is possible with the speed of response from government, health organisations and society to protect both patients and our health services by finding alternative ways to treat and seek advice. In this webinar, we’ll discuss how digital technology has accelerated the health and care systems to better cope with the demands and difficulties caused by COVID-19, and how combined with the newly forced societal behaviours, digital technology could have a positive long-term impact on the sector going forward.

Panellists:

  • Dr Ansgar Lange, Chief Product Officer, Cera
  • Tobias Alpsten, CEO, iPlato
  • Dr Jack Kreindler, Founder & Medical Director, CHHP
  • Benedict Ireland, Head of User Experience, Splendid Unlimited
  • Nick Chiarelli, Head of Trends, Unlimited

Register your interest and join the discussion on Tuesday 19th May 2020, 10:45 – 11:30am. Unlimited is a fully integrated agency group with human understanding at the heart.

Our world-class data, insight and technology drive our creativity and define our solutions – creating genuine business advantage for clients. Our four divisions deliver award winning work across data and research, marketing, communications and digital transformation.

Interested? Register here!

Join our Webinar: The post-CV19 future of retail is..?

While we’ve been on lockdown, we’ve seen a lot of our clients having to pivot their businesses in unexpected ways. We will be discussing what this might mean for the retail sector with some great guest speakers, in our webinar series “The Big Digital Recovery”. Should be a really exciting conversation, and the opportunities for digital are vast.

The event takes place online on Tuesday 5th May the 10:30.

Come join us here.

Speaking event: APIs and HDMIs

Another speaking event done, this time on APIs, with my co-host Ed. However, I can’t reveal the client or the location. But it went incredibly well. Of course.

Once we got the TV to work.

 

Speaking event: Financial Services Forum at Siegel+Gale

Today I co-presented a thought and direction piece on Open Banking: Who will be the winners and losers? The event was hosted at Siegel+Gale, and was organised by the Financial Services Forum, as part of their excellent programme of events.

My colleague Steve Ogborn and I presented the opening piece to the audience, and I then sat on a panel with several esteemed individuals to chat around the potential impacts and directions which the open banking experience may take.

There were some very interesting views from Mark Mullen (Chief Executive, Atom Bank) and Kevin Mountford (CEO, Raisin), with excellent provocation from the chair, Chris Skinner.

As the Open Banking train rolls ever forward, I hope to have the opportunity to speak at a few more of these events, and obviously I’d recommend that you pop down and attend one, the FS Forum really do an excellent job!

View the event.

Speaking event: Open Banking forum at Splendid

Today we had around 100 members of the banking community attend our Open Banking seminar at Unlimited House. Hosted by BBC’s Declan Currie, the event opened with a dive into customer perspectives on Open Banking, presented by Walnut Unlimited’s Steve Ogborn, and Splendid Unlimited’s…. me.

This was followed up with an open panel made up of Alex Letts from U bank, Wincie Wong from RBS and me standing in for one drop out 😉

 

I’ll elaborate on this later…