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Benedict Ireland

CXO (Chief Experience Officer) at Unlimited, Racer, Motorcyclist, Graffiti thief

Benedict Ireland

CXO (Chief Experience Officer) at Unlimited, Racer, Motorcyclist, Graffiti thief

  • Bike wiring (temporary page)
  • Dad
  • Work
    • Portfolio
      • Barclaycard/Barclays
      • Boots (WBA)
      • British Telecom (Business)
      • Celesio Group
      • HSBC
      • SSE Energy

Benedict Ireland

CXO (Chief Experience Officer) at Unlimited, Racer, Motorcyclist, Graffiti thief

Category: UX

Cat Links Published work Speaking/media events UX

The increasing reach of Experience Design…

February 25, 2022February 25, 2022 benedictireland

A few weeks back I had the pleasure of talking to Alexander Tuck, Editor in Chief for Technology Magazine on

Continue readingThe increasing reach of Experience Design…

Cat Links Published work Speaking/media events UX

Interview: A relaxed chat with Technology Magazine

December 16, 2021 benedictireland

How often do you try to explain your job? It’s not as easy as you’d think… here’s an interview I

Continue readingInterview: A relaxed chat with Technology Magazine

Cat Links Speaking/media events UX

How do we balance DXPs and Human Understanding? Come and hear…

November 8, 2021 benedictireland

From understanding human behaviour to operating world-class digital experience platforms, bringing every CX discipline together into a seamless experience is

Continue readingHow do we balance DXPs and Human Understanding? Come and hear…

Cat Links Speaking/media events UX

Join our webinar: Strategies to optimise CX through Human Understanding

September 30, 2021September 30, 2021 benedictireland

#Neuroscience tells us that decision-making is a complex process. But by better understanding how humans make decisions, we can design

Continue readingJoin our webinar: Strategies to optimise CX through Human Understanding

Cat Links Speaking/media events

Speaking at Customer Experience Strategy Forum 2021

August 30, 2021September 30, 2021 benedictireland

Well, we are finally allowed out to really speak to people! And what a cracking event to start with. I’ll

Continue readingSpeaking at Customer Experience Strategy Forum 2021

Cat Links Published work UX

CX Trends 2021 (and of course we’re quoted… ahem)

January 28, 2021September 30, 2021 benedictireland

Feefo, the reviews/customer connection platform, has published their take on customer experience trends for 2021. Some interesting views, well worth

Continue readingCX Trends 2021 (and of course we’re quoted… ahem)

Cat Links Published work Speaking/media events UX

Published: Brands Journal: How brands can do Christmas… digitally.

November 26, 2020November 26, 2020 benedictireland

It’s nearly Christmas! And I do enjoy Christmas. You know, seeing family, friends, the parties… except none of that’s really

Continue readingPublished: Brands Journal: How brands can do Christmas… digitally.

Cat Links Published work UX

Published: The Carer: How experiences save lives

November 17, 2020September 30, 2021 benedictireland

Following on from our excellent work in healthcare, I wrote a piece for The Carer magazine discussing the role digital

Continue readingPublished: The Carer: How experiences save lives

Cat Links UX

PingIt closes…

November 11, 2020September 30, 2021 benedictireland

Well, Barclays have finally put the final nail in the coffin of PingIt.

Cat Links Published work Speaking/media events

My Open Banking thoughts in The Sunday Times supplement, Raconteur

November 8, 2020November 9, 2020 benedictireland

A journalist from the Sunday Times Supplement, Raconteur asked me to opine on some perspectives of Open Banking, from a

Continue readingMy Open Banking thoughts in The Sunday Times supplement, Raconteur

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